COMMUNICATION FOR CHANGE
Between science and art. Design for a broader audience.
printed media . augmented reality . virtual reality . motion graphics graphic design . coding . ux . ui . infographics . apps
mail@argstudio.eu
Project
The Atlas of the Human Planet 2024
Client
European Commission – Joint Research Centre
Purchase the book or download a digital copy from the Publication Office of the European Union
Main Tasks
. Design Layout and Print Ready Files. 112 pages 32x32cm
. Editorial and technical support for visual assets selection and implementation
A book
is a gateway,
not a box
The Gateway to the Future of the Mediterranean explains the interplay between water, energy, food and the ecosystems in the region. Compelling illustrations and graphics employing a companion app give access to never-seen before audiovisual content, paintings and augmented reality features which create a unique user experience.
Purchase the book or download a digital copy from the Publication Office of the European Union
Project overview
Project
The Gateway to the Future of the Mediterranean
Client
European Commission – Joint Research Centre
Deliverables
. Design Layout and Print Ready Files. 220 pages 40x40cm
. Augmented reality App ready for Android and iOS stores
. 9 Loopable animations for the “Riddle” game
. 3 Animations explaining the WEFE NEXUS
“I hear and I forget.
I see and I remember.
I do and I understand.”
Android
iOS
augmented reality . virtual reality . motion graphics . riddle . google maps . youtube content . European Union knowledge hub . citations . interviews
Augmented Reality
& App UI/UX
Enlarging the scope of what is possible to showcase and the ability to update content, extends the lifespan and increases the sustainability of printed media. A book used as a gateway, rather than a box.
Image recognition assets
Embeded and humanistic
Trigger content from the book such as panoramic images in a spacial aware environment, interviews from photographs, or a specially designed riddle game based on Mediterranean Mythology.
Content inherent to the book’s indentity provides an enhanced engagement, a social and humanistic link between editors, scientific contributors and the user.
Code triggered assets
External and adaptable
Triggering of external functionalities such as the WEFE Nexus explanatory videos, world map locations, video interviews and further information on a given subject – such as the “Heads and Hearts”, “Lets Hear More” or “Video Clip” triggers – , links to PDFs regarding table of contents and citations.
Content is present not only in ubiquitous platforms such as Youtube or Google Maps but also the European Commission’s Klowledge Hub.
WEFE NEXUS Animations
“The most dangerous worldview
is the worldview of those
who have not viewed the world.”
and Knowledge for all
Three animations were created to explain the intricacies of the Water, Energy, Food, Ecosystem NEXUS.
The animations are located in key chapters of the book and highlight sensitive areas of understanding. A communication that transcends education, language, race or gender.
motion graphics . infographics . editorial support . script review
The NEXUS in the Mediterranean
The NEXUS in the past
The NEXUS and inequalities
Contact
mail@argstudio.eu
Please feel free to contact ARG, we will do our best to reply as soon as possible.